Treatment

Influences

- Make sure you upload images of artists, videos etc that influence your music video idea and why.

Concept

- Introduce song, (new/fake) artist/band name

- Narrative/Performance/Concept/Special Effects

- Pace

- Colour/Tone

Locations

- List the various locations you are planning to film in and upload pictures of these

Artist/Style and Form

- Artist look - attitude, clothing, personality

- Mise-en-scene

Logistics

- What problems can you anticipate?

- What are the back-up plans?

- Any aspect of your production too ambitious?

Technology

- What will you be using?

Target Audience

- Who is your target audience?

- What research have you undertaken? Surveymonkey? Focus Groups?

- How will you appeal to your target audience?